All articles that vibe with normcore

Black Dress Aesthetic: Styling a black dress aesthetically

Plain black dresses can be either aesthetic or boring, depends on whether you try to style them at all.

Xiao Li (Knit High Fashion from London)

Xiao Li is studied at the Royal College of Art. The world took notice when she presented a beautiful collection in 2013. She made garments in which she combined knitting...

Flossy by Freddy

Flossy by Freddy is an indie designer label created by the YouTube influencer Freddy Cousin-Brown. Her designs are a modern twist on the romantic cottagecore aesthetic. Each piece is intended...

Emilia Wickstead

Emilia Wickstead is a minimalist fashion designer based in London. Wickstead comes from New Zealand and first came to Europe to pursue art studies, not fashion. She launched her career...