Magical Engagement Rings: Wonder You Can Wear

Some couples want their ring to feel like more than jewelry - they want it to feel magical. A magical engagement ring captures a sense of wonder and enchantment in...

Victorian Quirks: Celebrating Individuality, Subverting the Most Traditionalist Aesthetic

Isn’t it delicious that in the world of indie fashion, the phrase “traditional aesthetic” is merely a suggestion ripe to be exploited for rebellion?

Country Opulence: Slxtty Makeup Looks with the Cottagecore Vibe

Victorian style may have reigned over the 19th century, but today we have Beyonce and the aesthetic of that opulent age of country fashion and beauty continues to cast a...

Indie Aesthetics & Moods

Cottagecore Shoes: What to look for the get the vibe right

Before I get to the inspo, let me say one thing: Women’s cottagecore fashion can be very dreamy and fairy-like, but it doesn’t have to!

Grandmacore Aesthetic & Clothes Inspiration

Hero image: MAISON MARGIELA distressed cardigan and print bag via Matches Fashion

Chic and Charming: Baby Pink Nails for a Coquette Spring

Coquette aesthetic is big this spring. Let’s look at how it shows up in nail art trends, where femininity always meets playfulness.

Indie Designer Profiles

Emilia Wickstead

Emilia Wickstead is a minimalist fashion designer based in London. Wickstead comes from New Zealand and first came to Europe to pursue art studies, not fashion. She launched her career...

Melissa Leapman

Melissa Leapman is perhaps the most widely known indie knit and crochet designer.

Flossy by Freddy

Flossy by Freddy is an indie designer label created by the YouTube influencer Freddy Cousin-Brown. Her designs are a modern twist on the romantic cottagecore aesthetic. Each piece is intended...

More in the blog

Indie Beauty

Digital

The Iconic Vaporwave Beach Art: Why Does The Internet Love It?

As the light of the setting sun shines down onto the pink sands of the beach and the surf washes away the neon-lit footprints in the sand; the vaporwave aesthetic...

Dark & Mysterious: Black Roses on Wallpapers for Desktop and iPhone

Black roses have always been associated with dark feelings and enigmatic beauty. These flowers are not a naturally occurring variety, however, their existence has been subject to folklore and myths...

Lifestyle

Bows, Beats, and Fierce Fashion: Channel The Big Glam Every Day

I know that bows are not the first thing you imagine when I say k-pop, but… are you ready to take your fashion game up a notch? The latest fad...

The Beauty of Contrast: 5 Instagram Accounts that Celebrate Duality

Finding harmony in contrast is that kind of duality that brings balance and beauty to our lives. The principles of several different art forms rely on it, and yet in...

Power of Simplicity: 7 Minimalist Hacks for a Stylish and Streamlined Life

In a world drowning in consumerism, the allure of minimalism has captured the imagination of countless individuals. We are all seeking to break free from the chains of distraction after...

Self

Interior Vibes

Power of Simplicity: 7 Minimalist Hacks for a Stylish and Streamlined Life

In a world drowning in consumerism, the allure of minimalism has captured the imagination of countless individuals. We are all seeking to break free from the chains of distraction after...

The Art of Pattern Photography for Aesthetic Focus

Hero wall art is a digital download from Etsy: ThePosterVenue

Flowers for Coquettes: How Fresh Blooms Can Transform Your Living Space

Adding fresh flowers to your living space is like bringing a touch of nature indoors.