Softcore aesthetic (soft girl): Cute as kawaii minus the prints

Diana
Written by Diana on
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Softcore aesthetic (soft girl): Cute as kawaii minus the prints

Looking for something §%&*ing adorable? Introducing softcore aesthetic, perhaps your new favourite indie aesthetic.

We’re talking fashion inspired by youth culture and the ever-popular kawaii aesthetic, except without anime prints. Comfy, cute and very softie, but closer to minimalism and normcore.

It is true that kawaii is known mostly for the prints, but at core it is all about things that are cute and innocent. That’s where the child-like proportions, big eyes, and cartoon slogans came from.

And while kawaii brands go overboard with the cutesy stuff, softie aesthetic likes to keep things a little more subdued. It is a take on kawaii that is more about plain, everyday pieces in pastel colours that are styled so that together with hair and makeup, the entire look gives off a soft, comfy, loungy vibe.

Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Softcore aesthetic (soft girl): Cute as kawaii minus the prints
MatchesFashion: Valentino (Summer 2022)
Etsy: ComfyFitStudio, Gauze 2-piece in lilac

The softcore aesthetic colour palette is similar to pastel goth and kawaii: Baby-like pastel colours that are combined with the same colour but in a more vibrant shade.

In kawaii, you’d have a pastel green hoodie with a dark green frog print. In softcore, it would be a plain pastel green knit and darker green pants. The combination of the same colour, a watered down version and a saturated one, is what gives the outfit depth. It works much better than the exact same monochrome shade all over.

Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Etsy: AgiJensenDesign, Teddy bear coat
MissPatina: Lucky lace knit

Because softie aesthetic is really quite plain, it is important to have a statement piece that will break the outfit. A statement piece in softcore can be an interesting piece of jewelry, a bulky knit with an eye-catching pattern or something like a teddy coat.

Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Etsy: ComfyFitStudio, Peach teddy coat
MatchesFashion: Extreme Cashmere No.236

The trick to choosing your accessories is in choosing soft materials. Fabric fringe earrings that have a lot of soft, fabric components will go with the softie vibe better than earrings made just out of metal and stones. On the other hand, delicate threader earrings will look good in the soft girl aesthetic, too.

Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Etsy: delamoradesigns, Leather fringe earrings
1861.ca: Yolande knit
Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Softcore aesthetic (soft girl): Cute as kawaii minus the prints
1861.ca: Mazie blush knit
Etsy: WovenJoys, Fabric Fringe Earrings
Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Etsy: MariquillaSandia, Macrame earrings
Etsy: ComfyFitStudio, Ruffled gauze 2-piece

The key pieces to get if you want to start rebuilding your wardrobe in the softcore direction are skirts, pants and knits in both pastel colours and in their darker, vibrant alternatives. That will allow you easily mix and match. Softcore should look a little bit as if you’re wearing loungewear.

Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Softcore aesthetic (soft girl): Cute as kawaii minus the prints
MorningLavender: Isla colorblock sweater
MatchesFashion: Gucci (Summer 2022)

It should be obvious that you are feeling comfortable, but without looking like you didn’t bother getting dressed. Doing your hair and your eyebrows (at minimum) will always help offset any PJs effect.

And don’t worry, you can make the soft girl aesthetic sexy, too -

Softcore aesthetic (soft girl): Cute as kawaii minus the prints
Softcore aesthetic (soft girl): Cute as kawaii minus the prints
MatchesFashion: Balmain, Tweed knit mini dress
MatchesFashion: Cecilie Bahnsen, Hand-knitted top

Whether you’re looking for a new sweatshirt to lounge around in or a cute dress to wear out, we’ve got you covered. Keep scrolling for some more softie girl inspo from Etsy, high end designers and indie boutiques.

morninglavender.com-tara-pearl-knit-sweater

MorningLavender.com: Tara pearl knit

1861.ca: Zielona knit

1861.ca: Zielona knit

Etsy: ComfyFitStudio, Knitted halter neck

Etsy: ComfyFitStudio, Knitted halter neck

Acne Studios: Pansy N-Face Hat

Acne Studios: Pansy N-Face Hat