Clean Girl Aesthetic Vibe: Pretending Girly Naivety For Fun And Games

They say that femininity and self-expression know no boundaries. This season, the world is generally (and understandably) in the mood for goth. We’re here for it, as you would know....

Bows, Beats, and Fierce Fashion: Channel The Big Glam Every Day

I know that bows are not the first thing you imagine when I say k-pop, but… are you ready to take your fashion game up a notch? The latest fad...

Regal Elegance With An Edge: Yellow Chrome Nails For A Fresh Quiet Luxury Look

Indie fashion is about breaking away from mainstream norms, but nobody says that the break must be violent every time. There are quieter and more creative ways to embrace the...

Indie Aesthetics & Moods

Purple Aesthetic Clothing - Softie, Cottagecore, Minimalism - Plenty of Etsy!

Purple aesthetic clothing is fashion that follows an indie aesthetic current and features the color purple. Purple can be a great way to show your individuality.

The Millennial Aesthetic: Unraveling The Corporate Boho Style

Here’s what Millennials are most known for: Their starry-eyed corporate hustle culture that spread around the world from hip coffeeshops decorated with pink posters that probably say Eat Pray Love...

Pink Aesthetic Clothes: From The Romantic To The Boss Bitch

All photos except hero via Matches Fashion, retrieved 27 Jun 2022

Indie Designer Profiles

Flossy by Freddy

Flossy by Freddy is an indie designer label created by the YouTube influencer Freddy Cousin-Brown. Her designs are a modern twist on the romantic cottagecore aesthetic. Each piece is intended...

Emilia Wickstead

Emilia Wickstead is a minimalist fashion designer based in London. Wickstead comes from New Zealand and first came to Europe to pursue art studies, not fashion. She launched her career...

Xiao Li (Knit High Fashion from London)

Xiao Li is studied at the Royal College of Art. The world took notice when she presented a beautiful collection in 2013. She made garments in which she combined knitting...

More in the blog

Indie Beauty

Digital

The Iconic Vaporwave Beach Art: Why Does The Internet Love It?

As the light of the setting sun shines down onto the pink sands of the beach and the surf washes away the neon-lit footprints in the sand; the vaporwave aesthetic...

Dark & Mysterious: Black Roses on Wallpapers for Desktop and iPhone

Black roses have always been associated with dark feelings and enigmatic beauty. These flowers are not a naturally occurring variety, however, their existence has been subject to folklore and myths...

Lifestyle

Hope Springs Eternal: 5 Rare Quotes to Guide Us on Life’s Path

We’ve all seen them - the inspirational quotes on social media, the mantras on coffee mugs, the messages in the back of your favorite fashion magazine. There’s no denying that...

The Best Pets For Small Studio Apartments (That Are Low Maintenance)

I know it does not come off as heartfelt as it perhaps should, we’re talking about our pet friends here after all. But I think it’s important to keep realistic....

Beyond the Surface: A Dive into the Myth of Retail Therapy

Today, we’re taking a detour from our usual fashion-focused content to explore a topic that’s been on everyone’s minds: retail therapy.

Self

Interior Vibes

The Art of Pattern Photography for Aesthetic Focus

Hero wall art is a digital download from Etsy: ThePosterVenue

Power of Simplicity: 7 Minimalist Hacks for a Stylish and Streamlined Life

In a world drowning in consumerism, the allure of minimalism has captured the imagination of countless individuals. We are all seeking to break free from the chains of distraction after...

10 Guidelines for a Gorgeous Minimalist Home

Minimalist homes have been increasingly popular ever since Millennials started having a say in things interior decor.