All articles that vibe with kawaii

The Seductive Allure of Plum Hair: An Aesthetic Enigma

Bold choices in personal style have become a form of rebellion against the mundane, and for a good reason. There’s a beautiful feedback loop where the way we style ourselves...

Light Pink Hair for Edgy Coquette Aesthetic - The Perfect Balance

Light pink hair is the ultimate way to express the combination of sweet and edgy - your inner edgy coquette. Whether you want to make it closer to the enchanting...

The Kawaii Jeans Look: How to Rock Cute Jeans with Style

Those cute donut earrings are from Etsy: TinySugarStore. Also check ChellePastel

13+ Kawaii Outfit & Shoe Ideas to Keep You Looking Cute This Spring

If I wanted to be mean, I’d say that the stereotypically aesthetic styles that kawaii fashion has to offer are the classic pleated skirts and preppy sailor dresses in pastel...

Best (Non-Christmasy) Ugly Sweaters From Indie Vendors

Ugly sweaters may have a bad rap, but they exude an “I don’t care” attitude that’s totally worth embracing!

Bimbocore Aesthetic Guide & Inspo (25 Bimbo Outfits Inside)

With a name like bimbocore, you might expect the aesthetic to be centered around cute and cuddly things. Some would not think of old 2000’s photos or hyperpop at all!...

10+ Aesthetic Layered Outfits: How to Layer Cute Indie Outfits for Winter

Layering is a great way to keep your style fresh during winter.

Grandpa Fashion Aesthetic: Guide & Inspo for Grandpacore

Grandpa style is a fashion aesthetic that has been growing in popularity for its DGAF attitude as well as for how comfortable to wear it is. The aesthetic gets its...

Soft pink aesthetic inspo: Outfits and vibe

Soft pink aesthetic is soft, calming, and just altogether the perfect vibe for those who want to take the softie aesthetic all the way.

Fall Kawaii: The best kawaii outfits for autumn

Kawaii, which is the Japanese word for “cute,” has become an indie aesthetic popular all over the world. While it’s typically applied to clothing and accessories, kawaii can also be...

Purple Aesthetic Clothing - Softie, Cottagecore, Minimalism - Plenty of Etsy!

Purple aesthetic clothing is fashion that follows an indie aesthetic current and features the color purple. Purple can be a great way to show your individuality.

Flossy by Freddy

Flossy by Freddy is an indie designer label created by the YouTube influencer Freddy Cousin-Brown. Her designs are a modern twist on the romantic cottagecore aesthetic. Each piece is intended...

Karla Deras (The Line by K, Los Angeles)

Karla Deras Chambers is a womenswear designer and former blogger at Karla’s Closet.

Xiao Li (Knit High Fashion from London)

Xiao Li is studied at the Royal College of Art. The world took notice when she presented a beautiful collection in 2013. She made garments in which she combined knitting...